Sales Volume of Inverter Refrigerator Increases 80.7% Y-O-Y in November   2018/1/4 11:52:49   Source:产业在线ChinaIOL  

During “11.11”promotional day, sales amount of inverter refrigerator increase 138.1% in y-o-y, market share accounting for 55.3%. Growth rate of inverter refrigerator is over growth rate of refrigerator 7 times online. ChinaIOL: sales volume of inverter refrigerator is 1213 thousand sets, up 80.7% y-o-y, accounting for 21.2%. Domestic volume of inverter refrigerator is 1071 thousand sets, up 89.8% y-o-y, accounting for 31.6%. Export volume of inverter refrigerator is 141 thousand sets, up 32.7% y-o-y, accounting for 6.1%.

Enterprise: in November, from top 10 to see, except for Panasonic, other brands increase fast. Haier, Hisense Kelon and Midea increase over 110% y-o-y.

Domestic: Except for Samsung and Panasonic, other brands increase hugely. Haier inverter products account for a half of the whole market.

Export: LG accounts for 55%. Samsung is top 2.